Thursday, March 26, 2009

Keeping it real

For many years Mongrel Socks have operated a stall at Salamanca Market. One day a week we get out of the sweatshop, and amongst it. We love it. Working as we do from home, it really is still a thrill and incredibly motivating to sell direct to the public. In the early days, money couldn't buy the market testing of our then "new" Mongrel Socks. The face to face feed back we got there helped us to develop and tweak our product range to what it is today. This feed back continues, tweaking continues, targeting our customers changing needs continues. Without Salamanca Market keeping our feet on the ground, we could easily become "out of touch" with our customers. For our business to be a success we don't dictate what products we stock, our customer's needs do.
So while working a 6 day week can at times be a slog, we'll continue to stick with our Saturday at Salamanca Market to keep our feet firmly on the ground. No pun intended.

Labels: ,

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home